BAT UK Launches Innovative Vape Gantry for Independent Convenience Retailers

BAT UK, one of the world’s leading manufacturers of tobacco and nicotine products, has recently launched an innovative vape gantry that is aimed at independent convenience retailers. The company identified a shift in the category focus of vapes and alternative nicotine products, and as a result, developed the new gantry to enable retailers to highlight new products and offer more convenience to their customers.

The gantry is designed to allow retailers to showcase their vape range in a clear and distinct way, with a backlit black design and LED lighting that highlights the product range vividly. The gantry also includes three media screens that help retailers market their Vuse and Velo ranges, and can be tailored to the retailer if a promotion is running. The modern design aims to attract new and existing adult customers to the category from traditional tobacco products.

Features of BAT UK’s Vape Gantry

The new vape gantry from BAT UK is a game-changer for independent convenience retailers who want to offer a wider range of products to their customers. Its innovative design and focus on alternative nicotine products make it stand out from other traditional tobacco gantries in the market. The gantry includes three media screens that help retailers market their Vuse and Velo ranges, and it can be tailored to the retailer if a promotion is running. The modern design aims to attract new and existing adult customers to the category from traditional tobacco products.

Benefits of Installing BAT UK’s Vape Gantry

Installing BAT UK’s new gantry allows retailers to offer a wider range of alternative nicotine products to their customers. The display lighting of the gantry can provide customers with a new experience of seeing a product, which means they are more likely to return to the store. With the help of the gantry, retailers can highlight new products and offer more convenience to their customers.

How Does the Installation of BAT UK’s Vape Gantry Work?

BAT UK has a dedicated team throughout the UK that surveys the store and works with retailers to determine the best time for installation, including options outside of business hours to minimize disruption to the business. The first gantries will be installed by June, and BAT UK has a dedicated team throughout the UK to make it more accessible for all stores.

Why Should Retailers Install BAT UK’s Vape Gantry?

Retailers who install BAT UK’s new gantry can benefit from offering a wider range of alternative nicotine products to their customers. The modern design of the gantry is eye-catching and can attract new and existing adult customers to the category from traditional tobacco products. BAT UK’s dedicated team throughout the UK makes it easier for stores to have the gantry installed, and they work with retailers to determine the best time for installation.

Irfan Ahmad’s Experience with BAT UK’s Vape Gantry

Irfan Ahmad, who opened his 800sq ft Day-Today store in Glasgow in February, worked with BAT UK on a new solution and became the first retailer in the UK to offer BAT UK’s new gantry solution. Ahmad knew he wanted to offer his customers a wide range of alternative nicotine products, and visibility was most important to him, as was collaboration with suppliers. He said that working with BAT UK has been great, and they helped him understand what’s currently trending within the alternative nicotine product category, as well as ensuring he offered the right products.

Ahmad’s decision to install BAT UK’s latest innovation was due to its modern design and focus on alternative nicotine products. He noted that other companies he reached out to could only offer the traditional tobacco gantry and hadn’t moved with the market. Ahmad said that the display lighting stood out to him, and since installing the display, BAT UK’s support has been invaluable, and availability has remained strong Conclusion

BAT UK’s new vape gantry is an innovative solution that allows independent convenience retailers to offer a wider range of alternative nicotine products to their customers. Its modern design and focus on alternative nicotine products make it stand out from other traditional tobacco gantries in the market. The gantry includes three media screens that help retailers market their Vuse and Velo ranges, and it can be tailored to the retailer if a promotion is running. BAT UK’s dedicated team throughout the UK makes it easier for stores to have the gantry installed, and they work with retailers to determine the best time for installation.

FAQs

  • What is BAT UK’s new vape gantry?
    BAT UK has developed a new vape gantry that allows independent convenience retailers to highlight new products and offer more convenience to their customers. The gantry is designed to showcase the retailer’s vape range in a clear and distinct way with a backlit black design and LED lighting.

  • What are the features of BAT UK’s vape gantry?
    The gantry includes three media screens that help retailers market their Vuse and Velo ranges, and it can be tailored to the retailer if a promotion is running. The modern design aims to attract new and existing adult customers to the category from traditional tobacco products.

  • What are the benefits of installing BAT UK’s vape gantry?
    Installing BAT UK’s new gantry allows retailers to offer a wider range of alternative nicotine products to their customers. The display lighting of the gantry can provide customers with a new experience of seeing a product, which means they are more likely to return to the store.

  • How does the installation of BAT UK’s vape gantry work?
    BAT UK has a dedicated team throughout the UK that surveys the store and works with retailers to determine the best time for installation, including options outside of business hours to minimize disruption to the business. The first gantries will be installed by June.

  • Why should retailers install BAT UK’s vape gantry?
    Retailers who install BAT UK’s new gantry can benefit from offering a wider range of alternative nicotine products to their customers. The modern design of the gantry is eye-catching and can attract new and existing adult customers to the category from traditional tobacco products.


BAT UK Launches Innovative Vape Gantry for Independent Convenience Retailers
https://edgeribbon-fufwz4.stormkit.dev/2023/04/13/bat-uk-vape-gantry/
Author
Vape Storm
Posted on
April 13, 2023
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